Relay Blog
Practical guides, product updates, and growth strategies for WhatsApp-first businesses in Africa.
Across Accra, Lagos, and Abidjan, a quiet revolution is underway. Small businesses that once juggled dozens of WhatsApp chats are now closing deals while they sleep.
Every missed message is a missed sale. Here are the five features Relay merchants use most to make sure every order gets captured, even at 2 AM.
A practical, step-by-step guide for merchants who are new to WhatsApp selling — from setting up your Business profile to closing your first automated order.
Two tools. Zero monthly fees until you make money. Here is why the Paystack and WhatsApp combination has become the default infrastructure for a generation of Ghanaian entrepreneurs.