Now live in Ghana — Early Access

Serve customers, get paid,all on WhatsApp

AI-powered WhatsApp automation for any business. Handle enquiries, book services, process orders, and collect payments — automatically.

No credit card required · Cancel anytime

Up and running in 15 minutes

No technical knowledge needed. If you can send a WhatsApp message, you can use Relay.

01

Connect Your WhatsApp

Link your number in one click. Your customers reach you exactly as before — nothing changes on their end.

02

Set Up Your Offering

Add products, list services, or describe what you do. Set prices and availability. The AI learns your business and handles questions.

03

Serve, Deliver & Get Paid

AI responds to enquiries 24/7 — booking services, taking orders, answering questions. You get notified. Payment collected inside the chat.

Products, services, or anything in between

Whether you sell jollof, run a clinic, or manage land registrations — Relay handles it all through WhatsApp.

Fashion & Retail

Share catalogues, take orders, handle size queries, and collect payments — all without leaving WhatsApp.

Popular

Food & Catering

Manage menus, take pre-orders, confirm bookings, and send delivery updates — hands-free.

Enterprise

Schools & Academies

Handle admissions enquiries, share results, send fee reminders, and collect payments automatically.

Professional Services

Consultants, lawyers, accountants — quote, schedule appointments, follow up, and invoice clients automatically.

Enterprise

Records & Status Enquiries

Any organisation with records — agencies, registries, cooperatives, courts — let people text in to check their status, track progress, or make a request. No calls, no queues.

Health & Wellness

Book appointments, send medication reminders, share lab results, and manage patient queries without extra staff.

Repairs & Maintenance

Log job requests, send status updates, share quotes, and collect payment when the job is done.

Don't see your use case?

We build bespoke WhatsApp solutions tailored to your exact operation — multi-branch businesses, government agencies, logistics fleets, cooperatives, and more. Tell us what you need.

Request a Custom Build

Not just a chatbot

A full operating system for your business

Powerful tools built for entrepreneurs in emerging markets

WhatsApp Integration

Connect your WhatsApp Business Account and start serving customers instantly — products, services, bookings, or anything in between.

AI-Powered Responses

Handles enquiries, books appointments, recommends products, quotes services, and sends updates — automatically, around the clock.

Instant Payments

Collect payment for anything — products, services, deposits, or fees — via Paystack and local mobile money directly in the chat.

Analytics Dashboard

Track revenue, bookings, service delivery, customer engagement, and business metrics all in one place, in real-time.

Secure & Reliable

Bank-level security with encrypted data and international compliance standards.

Coming soon

Custom Automations

Build workflows tailored to your exact operation — follow-ups, service reminders, appointment confirmations, re-orders, and more.

ImpactfulSuccesses

I used to spend 3 hours every evening replying to customer messages. Relay handles 90% of it. I actually slept last night.

Abena Owusu
AO Fashion Boutique, Accra

We've got a plan
that's perfect for you

Starter

GHS 100
per userper month

Features

Perfect for solo sellers and small shops getting started.

  • 50 Products
  • 100 Orders/month
  • WhatsApp Integration
  • Basic Analytics
  • Email Support

Growth

Popular
GHS 300
per userper month

Features

Everything in Starter plus advanced tools for scaling teams.

  • 500 Products
  • 1,000 Orders/month
  • WhatsApp + Paystack
  • Advanced Analytics
  • Priority Support
  • Custom Automations

Enterprise

Custom pricing

Features

Everything in Growth plus dedicated infrastructure and SLAs.

  • Unlimited Products
  • Unlimited Orders
  • All Integrations
  • Advanced AI Features
  • 24/7 Dedicated Support
  • API Access
  • Custom Integrations

None of these fit your operation?

Talk to us about a custom plan

Questions? We've got answers.

From the blog

Latest posts & guides

Insights for merchants selling and growing on WhatsApp

Growth

How WhatsApp Sales Automation is Transforming Retail in West Africa

Across Accra, Lagos, and Abidjan, a quiet revolution is underway. Small businesses that once juggled dozens of WhatsApp chats are now closing deals while they sleep.

20 Feb 2026·6 min read
Read more →
Product

5 Ways Relay Helps You Never Miss a Customer Order

Every missed message is a missed sale. Here are the five features Relay merchants use most to make sure every order gets captured, even at 2 AM.

12 Feb 2026·4 min read
Read more →
Guide

Getting Started: Your First Week Selling on WhatsApp

A practical, step-by-step guide for merchants who are new to WhatsApp selling — from setting up your Business profile to closing your first automated order.

28 Jan 2026·7 min read
Read more →

Ready to Transform Your Business?

Join hundreds of entrepreneurs using Relay to grow their businesses on WhatsApp — across Africa and beyond.

No credit card required · Cancel anytime